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Ebay Inc (EBAY)

Want to sell your old stuff or buy a rare item online? EBay is the place to go. You can find anything and everything for sale and you can even set up your own side business if you want. It also owns PayPal, which has become a way to pay for things online. Don't forget about EBay-owned Skype, either - it lets you make phone calls around the world via your computer.

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eBay Invites Women across America to â??Build Your Blingâ? and Win the Diamond Ring of Their Dreams Worth $25,000


Nationwide Contest Features the eBay Diamond Ring Designer, an Online
Experience for Savvy Shoppers to Design and Purchase Custom Diamond
Rings at diamonds.ebay.com


SAN JOSE, Calif.--(BUSINESS WIRE)--
eBay (Nasdaq:EBAY), the worldâ??s largest online marketplace, and BRIDES
magazine, the countryâ??s foremost authority on engagement, weddings
and marriage, invite women across America to "Build
Your Bling"
â?? a nationwide contest to design the diamond ring
of their dreams, with the opportunity to win the one-of-a-kind rock and
ring they designed worth up to $25,000.


This Valentineâ??s Day season, love will not only be in the air, but also
online when the "Build
Your Bling" contest
kicks off on February 8, summoning
sweethearts everywhere to configure their perfect diamond ring using the
eBay Diamond Ring Designer. An online experience for diamond ring design
and purchase, the eBay Diamond Ring Designer delivers access to
certified, conflict-free
loose diamonds
and gorgeous
ring settings
available on eBay. With an engagement ring selling
every 80 seconds on eBay1, users are now able to customize
their design by selecting specific attributes including cut (55% of
engagement rings purchased on eBay are Round, 25% are Princess2),
carat, color and clarity.


â??The Diamond Ring Designer underscores our commitment to innovate across
the Marketplace, using technology to develop and deliver an exceptional
shopping experience,� said Lorrie Norrington, president of eBay
Marketplaces. â??Through diamonds.ebay.com, weâ??re bringing quality,
selection and value to the online diamond buying experience, enabling
savvy shoppers to design and purchase exquisite diamond rings with
confidence and convenience.�


Contest participants register at diamonds.ebay.com,
and customize and upload their unique ring
design
in three simple steps. Through the Share function, which
houses more than 50 social media channels including Twitter, Facebook,
Flickr and MySpace, entrants are able to spread the news about their
gems and encourage voting, since the winner of "Build
Your Bling"
will be determined by public poll. America is asked
to vote on its favorite sparkler, with the designer of the most popular
ring winning their customized carat. Voting is open for two weeks,
culminating February 19.


The eBay
Diamond Ring Designer
home page will feature content from BRIDES magazine,
including daily tips on topics including proposals, engagement and
weddings from BRIDES Editor-in-Chief Millie Martini Bratten, and
insight on diamond ring design and trends from BRIDES Beauty &
Jewelry Director Denise Oâ??Donoghue, throughout the duration of the contest.
On February 26, the winner will be announced on diamonds.ebay.com,
and two runners-up will be awarded an eBay gift card for $100.


â??Buying an engagement ring is the first of many exciting stops along the
road to planning a wedding,� said Millie Martini Bratten,
Editor-in-Chief
of BRIDES. â??It is also one of the ways for a bride to show a
bit of her personality â?? which is why brides-to-be should look for a
ring that reflects their unique style and individuality.�


The eBay
Diamond Ring Designer
was developed to provide a safe and sound
diamond buying experience, offering
high-quality diamonds
at extraordinary value, and delivering a
robust customization function critical to prospective buyers.
Additionally, eBay has enhanced the experience with a unique,
patent-pending Selection Ring and Settings Tray, where buyers can store
and compare diamonds they like while considering their final selection.


For more information and to enter, visit www.diamonds.ebay.com.


About eBay


Founded in 1995 in San Jose, Calif., eBay Inc. (NASDAQ:EBAY) connects
hundreds of millions of buyers and sellers globally on a daily basis
through eBay, the world's largest online marketplace, and PayPal, which
enables individuals and businesses to securely, easily and quickly send
and receive online payments. We also reach millions through specialized
marketplaces such as StubHub, the world's largest ticket marketplace,
and eBay Classifieds sites, which together have a presence in more than
1,000 cities around the world. For more information about the company
and our global portfolio of online brands, visit www.ebayinc.com.


About BRIDES


BRIDES was the worldâ??s first wedding magazine, launched in 1934.
In 75 years of publication it has remained the most widely read magazine
in the category and the countryâ??s foremost authority on engagement,
weddings, and marriage. BRIDES reaches over 6.5 million readers
per issue and is published 12 times a year by Condé Nast, a division of
Advance Publications, which operates in 24 countries and is the world
leader in exceptional content creation.


1 Data based on diamond engagement rings purchased on eBay in
2009.


2 Data based on diamond engagement rings purchased on eBay
from October 1, 2009 to January 25, 2010.


Source: eBay Inc.

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